Session 6. Focus Group Discussion Tool (FGD)

Market Research: Focus Group Discussion Tool (FGD)

Objectives:

By the end of the session, trainees should be able to:

  • Explain the basic concepts and uses of FGDs
  • Conduct a FGD session
Module Content:
Methodology
A. Session Guide
Microsoft Office Word 2003 or higher version
session guide
B. Presentations
Microsoft Office PowerPoint 2003 or higher version
presentation
C. Handouts
Microsoft Office Word 2003 or higher version
tool
Microsoft Office Word 2003 or higher version
tool

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